We know that minimums can be frustrating when you just want to place an order for one item that costs $4.99.
Here’s why we have one: There are only so many hours in a day and there are so many different hats to wear. As a manufacturer, the main job is to bring amazing products to market. In addition, we maintain our website (updating these FAQs), oversee the Facebook page, Design Team, and blog. We manage the wholesale and distributor accounts, working especially closely with our smaller resellers, offering ideas, education, and support. We produce our own video tutorials (and work with guest designers) and maintain our Youtube channel. And while selling should be the ultimate goal of a business, the heart, soul and really the most interesting part is being able create fantastic products and to teach and help customers (or even people who do not purchase) by offering exceptional customer service.
Since there are so many other outlets to buy our products (both online and brick & mortar stores), and it takes a quite a bit of time to process, package, address, and ship single orders, it makes most sense to devote more time to all the things explained above that no one else can do. Many manufacturers choose not to sell direct to consumers at all, and yet we feel this is a very important connection. Therefore, the compromise is to maintain a fairly low minimum and let the even smaller orders be handled by our resellers who may choose not to have a minimum.